Orange Leaf Frozen Yogurt

How we whipped up a 34% increase in frozen yogurt sales

Goal: Increase sales for "No Weigh Wednesday" and Catering

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Paid Advertising


Facebook | Display | Landing Pages

Project Timeline

30 Days

Performance Increase

Project Overview

We worked with Orange Leaf, a national frozen yogurt shop, to help them drive foot-traffic, fuel sales growth, increase social media interaction, and boost web engagement. Through our blend of digital marketing tactics, we helped them brand themselves appropriately and become the go-to spot for delicious frozen delicacies in their area.

Project Execution

What was our plan? How the hell did we do it?

  • First, we developed a targeting strategy to promote their weekly special
  • Then we designed dynamic, high-converting social and display ads to fuel social media growth and engagement
  • Then we developed a custom landing page to deliver essential info and to highlight catering options
  • Lastly, we provided potential customers with ideas on how they could incorporate catering into their day-to-day life.


The cool, sweet stats:

  • Back-to-back record sales for weekly promotion
  • Increased catering orders
  • 1,234% increase in post engagements on Facebook compared to the previous period
  • 67% increase in page likes on Facebook
  • 295% increase in people reached on Facebook

Ready to fast-track company growth? Great. So are we!

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